A woman with curly red hair sitting at a cluttered desk, reading a notebook. The desk has a computer, pink keyboard, pink mouse, pink mug, glasses, and a pink placemat. In the background, there is a shelf with organization bins and a closed door.

Helping Small Businesses Get Seen

Small Business SEO, Marketing & Visibility Support That Gets you Noticed

Newsletter Writing • SEO & Keyword Research • PR & Marketing • Design Services

specialising in creative & independent businesses

Let's Get You Seen

Hello! I’m Joanne - a small business visibility specialist based in Glossop - Helping businesses across the High Peak, Derbyshire & Beyond get noticed.

Woman with curly hair smiling, holding a pink planner, sitting at a cluttered desk with pink planners and notebooks, in a home office with bookshelves and decorative plants.

I help small business owners get seen with practical SEO, story led marketing and simple strategies that make it easier for your business to be found and remembered.

If you’ve ever wondered “How do I get my small business noticed?” or “How can I improve SEO for my small business?” — you’re in the right place. I help you increase your business visibility with affordable small business SEO, content support and marketing ideas that save you time and get real results.

my services include:

– professional newsletter writing
– SEO and keyword research - website SEO optimisation
– etsy shop optimisation
– small business PR and press outreach
– design help for flyers, posters and social media templates

Whether you need help improving your website SEO, a visibility plan that actually works or someone to be working away in the background handling your marketing every week, I’m here to make it easier.

Let's get you seen!

How I Help Your Small Business Get Seen

  • Newsletter writing for small businesses

    Newsletter writing for small businesses

    Keep your small business visible with newsletters your customers actually want to open. I research, write and design your monthly email so you stay front-of-mind - even on your busiest weeks. Perfect if you're trying to get your small business noticed without relying on social media alone.

  • SEO & Keyword Support for Websites & Etsy shops

    SEO & Keyword Support for Websites & Etsy shops

    Make it easier for people to actually find your business online. I provide small business SEO services, carrying out keyword research, improving your website SEO and optimising your Etsy shop so you appear in the searches that matter. Affordable, practical SEO support for small businesses in Glossop, the High Peak, Derbyshire, the UK and internationally.

  • How to get your small business featured in the press. PR for small creators, PR for artist, Help with marketing my business by Her Handmade Hustle

    PRESS & PR SUPPORT FOR SMALL BUSINESSES

    Your story is one of your strongest marketing tools - so let’s get it seen.
    I help your small business get noticed by crafting engaging pitches, creating press kits and connecting you with journalists, local publications and relevant media opportunities.
    Ideal for independent businesses wanting bigger visibility without doing it on their own.

  • image of flyers for small businesses. Help marketing my business, help with advertising my business, flyer design for small businesses by Her Handmade Hustle

    DESIGN & MARKETING MATERIALS FOR SMALL BUSINESSES

    From social media templates to flyers, posters and branded documents, I design the marketing materials you don’t have the time (or desire!) to create yourself. Clear, on-brand designs that support your SEO, visibility and marketing - helping your small business make a brilliant first impression both online and offline.

why work with me?

Real Small Business Experience

With 15+ years of building, growing and figuring out my own small businesses, everything I teach and do comes from real life — not theory. I’ve done the juggle, the late nights and the “why isn’t my business being seen?” moments. That’s why my support with small business SEO, marketing and visibility is grounded in practical experience you can trust. I help you improve your website SEO, get your business noticed and make it all feel clearer, easier and far less heavy.

I Don’t Tell You What to Do, I Help You Do It

I’m not here to hand you a list of tasks and disappear. I work with you -rolling my sleeves up and getting things done when you need me to.
Whether it’s improving your website SEO, writing your newsletter, refreshing your Etsy shop or boosting your small business visibility, I help you actually make real progress. Every business I work with is treated like my own and I don’t stop until we see results you can feel.

Human, Heart-Led Support

Running a small business can feel emotional, messy and lonely — and I get it. I support the human behind the business just as much as the brand itself. Alongside your SEO, content, PR and marketing support, you’ll also get honesty, kindness, encouragement and a safe space to talk things through.
My approach is always simple, clear and confidence-boosting, helping you feel supported while we get your business visible in the ways that matter most.

What Happens When We Work Together

WHEN YOUR SMALL BUSINESS GETS THE RIGHT SEO & MARKETING SUPPORT, EVERYTHING CHANGES.

Take a look at some of the real wins my clients have had with tailored small business SEO services, PR, content and hands-on marketing support. From top Google rankings and stronger small business visibility, to standout press features, improved website SEO and better-performing Etsy shops, these results show what’s possible when your business finally gets seen in the places that matter.

Real stories. Real growth. And proof that your small business can get noticed — and thrive — with the right support behind it.

Claire Bentley Creative

3 press features and 1 radio interview in two months

I want these results!

mrs johnsons workshop

11,000+ VIEWS AND 71 ETSY SALES IN TWO MONTHS

I want these results!
Colorful postcard promoting Pashmisy's Colour Friday, with sections describing scarves and accessories, featuring images of women wearing vibrant scarves, colorful paint splashes, and text about Italian life and styles.

Pashmisy

340% MORE SALES + 1,527% MORE TRAFFIC WITH ONE NEWSLETTER

I want these results!

feeling sound

RANKED NO. 1 ON GOOGLE AFTER website SEO REFRESH

I want these results!

Ready for Your Business to Be the Next Success Story?

If you’re tired of trying to figure out SEO alone, wondering how to get your small business noticed or feeling like you’re doing all the right things but still not being seen — you don’t have to keep going like that.

With clear, simple support in SEO, content, PR, newsletters, Etsy optimisation and small business marketing, your business can grow in the ways you’ve been hoping for.
Whether you’re in Glossop, the High Peak, Derbyshire, the UK or overseas, I’m here to help you get the visibility you deserve!

I want results like these!

Testimonials

A woman in a red tank top holding a singing bowl and a mallet outdoors during sunset.

“You can't not be successful working with Jo!”

 "Jo is the weapon, the tool, the armoury every female entrepreneur should have in their tool box... Her energy, her passion, her experience, her knowledge is simply infectious. You can't not be successful working with Jo! She's goes above and beyond the fee that you pay her. With Jo I've seen my confidence build & my knowledge expand"

Clare - Feeling Sound

A woman sitting at a table outdoors, knitting with colorful yarn and crafting supplies, with a festive street decorated with lights and small trees in the background.

“The SEO optimisation session was a game-changer”

"I’ve had the pleasure of engaging the services of this incredible lady and her support has been invaluable to my business journey.  She effortlessly helps me tackle everything from social media to SEO with clear, easy-to-understand advice and an SEO optimisation session, which was a game-changer for my website.  Her expertise is unmatched"

Sharon - gifts by Granny

Illustration of two women, one with long dark hair and brown feathered dress, the other with blond hair and striped green dress, on a colorful background, with text reading "Mrs. Johnson's Workshop: Celebrating the Beauty of Play."

“If you need help with your small business - she’s the lady”

“Joanne is AMAZING! She has been so helpful to me sorting out all the parts of my business I found overwhelming. She did an Etsy shop takeover & my views increased 1500% the first day after completion & a sale came in 3 days later. She is a gem. If you need help with your small business she is the lady to call. I can’t recommend her highly enough”

Shelley - Mrs Johnsons Workshop

I Want Results Like These

about me

friendly northerner. stationery addict. champion of small independent businesses.

I’m Joanne — creative business owner, mentor, podcaster and small business visibility specialist based in Glossop in the High Peak. With over 15 years’ experience running and growing my own creative brands, I know exactly what it feels like to juggle life, self-doubt and big ambitions while trying to get your business noticed.

I’ve sold thousands of products worldwide, been named one of Small Business Britain’s Top 100 Female Entrepreneurs and helped countless small businesses - in Derbyshire, across the UK and internationally — grow with clearer SEO, better content and simple marketing support that actually works.

Whether it’s small business SEO services, newsletter writing, Etsy optimisation, PR, keywords, website copy or general “please just help me get seen” support… I’m your girl. Everything I do is hands-on, heart-led and grounded in real, lived small business experience.

I’m a cheerleader for the creative and independent business owners who are doing it all, doubting themselves daily and still dreaming big. You’re my people.

If you’d like to know the messy, magical and very real journey behind all of this, you can read the full story here.

Read My Full Story
Joanne Pearce - small business visibility specialist from Her Handmade Hustle - marketing support for small businesses, visibility specialist for small businesses, marketing support in glossop, high peak and derbyshire 1

Contact me

I’d love to hear from you.

Whether you’re a creative maker, independent retailer, therapist, service-based business or online seller, I’d love to hear about your plans and what support you’re looking for.

Tell me what you need help with — from small business SEO services, newsletter writing and PR support to website optimisation, Etsy improvements or simple marketing that actually gets your business seen.

I work with small businesses in Glossop, the High Peak, Derbyshire, across the UK and internationally, so wherever you’re based, you’re welcome here.

If you’d like to talk things through, you can also book a free 30-minute chat to tell me more about your business and the visibility support you’re looking for. Just pop your details into the contact form and I’ll get back to you as soon as possible!

Got questions about how I can help your small business get seen? Visit my FAQs!

Read FAQS